Blog

The world of performance marketing is facing an inevitable epoch of transition and challenge. In this blog we look at solving performance marketing's trust problem.

Learn how Lead-scoring can be used to optimise your performance.

As a performance marketer, this is one of the easiest ways to add value to your leads/traffic.

Why has the B2C world not, as of yet, embraced the more simple all-in-once approach, so effective, within the B2B world?

In this blog we will highlight key problems to underscore the importance of perfecting your lead distribution.

There are great dangers and threats in the world of affiliate marketing that we now want to help you avoid with these simple tips.

The aim should always be to perfect your process and fine tune your performance. One of the most important ways of doing this is ensuring your Tracking is set up correctly and the results you are getting are accurate.

In this blog we lay down some golden rules to get the most out of your SMS Marketing!

It’s 2019 and the award season is up and running. At Databowl HQ we’re very proud to announce we’re already up for not one, but TWO incredibly prestigious awards within the industry.

The question is, what type of lead validation are you running? Are you sure your system is saving you as much as possible? Could you optimise your performance even further?

In this blog we’ll explore the Pros and Cons of each system, and offer suggestions where one may be a better choice than the other.

In this blog, we will look at what encompasses Lead Fraud and give you an idea of how to calculate how much this is costing you, personally, every year.